Privacy Policy

Welcome to our website www.ajadynasty.com.

This policy governs the processing of personal data and outlines the basics of how we will process the personal information that we collect about you or the personal information that you provide to us in connection with the use of the ajadynasty.com website.

For Aja Dynasty, your privacy and the security of your personal information are paramount. That is why we collect and manage your personal data with careful attention and adopt specific measures to safely store it. Below you will find information about how your personal data is processed when you navigate through the Website and use the services offered. For detailed information about how AJA DYNASTY processes your personal data, please, read thoroughly this document (Privacy Policy)‎‎. Please, also read the ‎‎Cookie Policy‎‎ and the Website Terms of Use, which contain full information about the use of cookies and similar technologies on the Website in addition to the terms relating to our services. Some services may be subject to specific legal conditions, in which case it will be our responsibility to duly inform you in each instance.

This Privacy Policy exclusively refers to www.ajadynasty.com and does not concern any third-party websites referred to or linked to within the pages of the Website.

1- Who Manages Our Website

The Website is owned and managed by Aja Dynasty Pvt. Ltd., with its registered office at Mahalaxmi – 6, Lalitpur, Nepal, acting as an independent personal data controller for all activities related to the online sale of AJA DYNASTY products such as the signing and performance of the contract; payment; invoice issuance; product shipping; management of the right of withdrawal, return, and legal guaranties; the control and prevention of fraud and abusive behaviors; registration on the Website (“My Account”), and the use of services reserved for registered users (for example: Wish List, My Orders, Instant Buy, etc.); the following services are offered to you through the Website (not available in all countries):

• delivery of products purchased online at AJA DYNASTY,
• return of products purchased online at AJA DYNASTY as well as any corresponding assistance that is provided by ‎‎Contact Us and fulfillment of the legal obligations for personal data processing.

AJA DYNASTY acts as an independent data controller for the purposes of marketing, profiling, and sharing your data. AJA DYNASTY also acts as data controller for the services offered through the Website, reserving a product online at AJA DYNASTY stores (“click & reserve” not available in all countries), as well as for fulfilling legal obligations for personal data processing.

2- What Information We Use & Why

Regarding the processing purposes referred to in paragraph 3 below, we process various types of personal data about you including: your identification information (first and surname), your contact details (email address and telephone number), shipping address and billing address, payment information (method of payment used, cardholder, card number used, expiration date). This data is processed by Aja Dynasty Pvt Ltd in reference to the online sale of AJA DYNASTY products and the corresponding activities related thereto (such as the signing and performance of the contract; payment; invoice issuance, product shipping; management of the right of withdrawal, return, and legal guaranties; Contact Us; the control and prevention of fraud and abusive behaviors including by third parties which conflict with the current standards, the applicable contractual provisions, the rules of correctness and good faith).

For Contact Us activities, the information you choose to provide in your communications is also processed;

If you register on the Website (“My Account”), this includes your identification information, your email address, and your password, as well as the data needed to provide you with services that are reserved for registered users (for example: Wish List, My Orders, Instant Buy, and others). For registration/authentication of My Account via Facebook (Facebook Ireland Ltd. Service acts as an independent data controller) we collect the data needed for your registration/authentication from this third party. My Account and the related services reserved for registered users are managed by AJA DYNASTY;

Your identification and contact information are also used by AJA DYNASTY to manage any requests you make for information relating to AJA DYNASTY products as well as to provide you with any service (that you have requested and that is offered through the Website) to reserve a product online at AJA DYNASTY stores (“click & reserve”);

Your identification and contact details may be processed when you give your consent to receive marketing communications by phone, email, or any other means from or on behalf of AJA DYNASTY, or communications from or on behalf of commercial partners of AJA DYNASTY with which, with your express consent, AJA DYNASTY has shared your personal data in strict conformance with this Privacy Policy;

When you have provided the corresponding consent, AJA DYNASTY also processes the data related to your preferences and interests such as products you have purchased or added to your wish list, age and gender, your country, and your preferred language and currency, the newsletters you have subscribed to and the interaction between them and events in the Aja Dynasty world. AJA DYNASTY processes your data in order to analyze your habits and preferences to offer you personalized services and communications that are aligned with your interests;

Your first name, surname, and mailing address as well as your contact information (email address and phone number) are collected when a user of the Website provides your data to us in order to send you products purchased from the Website. We process your data only to fulfill the request from our user and never for other purposes such as marketing. When you provide us with personal data from third parties, you must do all that is necessary so that the communication of data to AJA DYNASTY and our subsequent processing for the purposes specified in this Privacy Policy occur in accordance with applicable legislation. Therefore, prior to providing us with a third party’s personal information, you must inform them and obtain their consent to processing, where required.

When you navigate through the Website, we also collect data related to your navigation, specifically to verify the proper functioning of the Website, to provide you with the best navigation, and to increase the quality of our services. For more information about the technologies used such as cookies and similar tools, please, consult our ‎‎Cookie Policy.

3- Why Do We Process Your Data And On What Legal Basis

PURPOSES RELATED TO THE ONLINE SALE OF PRODUCTS

AJA DYNASTY, as an independent controller, processes your personal data for the online sale of AJA DYNASTY products and the relevant activities connected thereto. Specifically, to:

enter into and perform a contract for the purchase on the Website of one or more products, for payment, product shipping, management of the right of withdrawal, return, and the legal warranty. This processing is necessary to carry out a contract to which you are a party (purchase and sale agreement). You must provide your personal data; otherwise you will not be able to make a purchase on the Website or manage any requests you may have regarding the right of withdrawal, return, and legal warranty, or to receive dedicated customer service;

Contact Us: processing is necessary to carry out a contract to which you are a party (provision ofContact Us). You must provide your personal data; otherwise you will be unable to receive the Contact Us you requested;

The fulfillment of the legal obligations related to sales activities (such as, for example, issuing and storing the invoice). This processing is necessary to fulfill a legal obligation to which Aja Dynasty is subject. It is thus mandatory that you provide your personal data; otherwise you will be unable to make a purchase on the Website;

Register on the Website (“My Account”), or use the services that are reserved for registered users (for example: Wish List, My Orders, Instant Buy, and others). This processing is necessary to carry out a contract to which you are a party (registration on the Website and the related provision of services). It is mandatory that you provide your personal data; otherwise you will be unable to register on the Website and use the registered user services;

Prevention and suppression of fraud and abusive behaviors (including by third parties) that conflict with the current standards, the applicable contractual provisions, and the rules of correctness and good faith. The lawfulness of this processing is based on the legitimate interest of Aja Dynasty to perform security activities and controls for the purpose of preventing and protecting against fraudulent activities and abusive behaviors. Upon your request, Aja Dynasty will be able to provide you with detailed information about the aforementioned legitimate interest and the corresponding balancing test;

PURPOSES RELATED TO PERFORMING OTHER SERVICES YOU HAVE REQUESTED

AJA DYNASTY processes the personal data you provide when you use these services on the Website and enter the corresponding areas of the Website. The processing is based on the fulfillment of a contractual obligation between the parties or on precontractual measures adopted upon your request. It is mandatory that you provide your personal data; otherwise, you will be barred from using the requested service.

MARKETING PURPOSES

With your voluntary consent, AJA DYNASTY uses your personal data for marketing purposes. Indeed, AJA DYNASTY may send you promotions and commercial and/or advertising communications about its products, services, and events. The marketing activities may also include market research and surveys to determine your level of satisfaction and to conduct statistical analyses, including the use of aggregated anonymous data. The processing of your data is based on your voluntary consent; providing your data is optional. However, without your consent and provision of the relevant personal data, you will be unable to purchase our products online.

If you opt to consent, AJA DYNASTY uses the data collected in its store fronts and online media, through this or other sites, or through AJA DYNASTY accounts on social media, to collect information related to your preferences, habits, lifestyle, and details about what you have purchased. The data is used to create group and/or individual profiles (“profiling”) which allow us to send you personalized communications that are aligned with your interests, or to conduct market research and statistical analyses, including the use of  aggregated anonymous data. The processing of your data is based on your voluntary consent, and providing your data is optional. However, without your consent and provision of the relevant personal data, you will be unable to purchase our products online.

With your voluntary consent, AJA DYNASTY shares your personal data with companies in the Aja Dynasty Group (Macte Design OU) and others operating in the beauty, lifestyle, food, and/or sports sector. These companies will process your data for their own marketing purposes, for example, to send you promotions, commercial and/or advertising communications about their products, services, and events including market research and surveys to determine your level of satisfaction and to conduct statistical analyses, including with anonymous data, organized in aggregate form. The processing of your data is based on your voluntary consent; providing your data is optional. However, without your consent and provision of the relevant personal data, you will be unable to purchase our products online.

To send you marketing communications or personalized offers, methods such as email, newsletters, operator-assisted telephone calls, SMS, MMS, chat, instant messaging, social networks and traditional mail are used, including invitations to organized events from AJA DYNASTY or in which AJA DYNASTY participates. You may unsubscribe from newsletters in the corresponding section of your personal account or by clicking the respective link which appears at the bottom of every commercial communication.

OTHER PURPOSES

Your personal data is processed by each controller, within their own area of authority, and also for:

Managing requests to exercise personal data protection rights. This processing is necessary to fulfill a legal obligation to which the data controller is subject;

Other personal data protection requirements. Under certain circumstances, the personal data protection legislation requires the data controller to use your contact details to provide you with specific information about the processing of your data such as to inform you of any security violations concerning your information and the measures adopted to address them (in the event of a data breach), as well as to inform you of any significant updates to this privacy policy. This processing is therefore necessary to fulfill a legal obligation to which the data controller is subject.

4- Who Will Process Your Personal Information

Duly informed personnel (employees and associates) of AJA DYNASTY, as well as third parties (providers and/or business partners) who were selected on a need-to-know basis by the controllers and offer a reasonable guarantee of compliance with personal data processing rules, may have access to your personal data. These third parties, based on an thoughtful designation by the controllers (each of them with respect to their own area of authority) may conduct their activities as “data processors” (thus under the direct responsibility of the data controller who designated them: for example, Internet providers, companies specialized in IT and electronic services, Contact Us service companies, companies that perform marketing activities, companies specialized in market research and data processing, physical stores) or as “independent data controllers (for example, couriers and shippers, bank operators, independent professionals, or consulting, legal or tax assistance firms). Your personal data may also be disclosed to third parties, including in the following cases:

(i) when disclosure is required by the applicable laws and regulations for legitimate third-party recipients of communications, such as public entities and authorities that process your data as independent controllers for the respective institutional purposes;

(ii) in case of extraordinary operations (for example mergers, acquisitions, liquidation of business, and others);

(iii) when you provide your consent to the companies of the Pokharel Group for independent marketing purposes.

You may request an updated list of the parties to whom we disclose your data by contacting us using the contact details indicated below.

Some of the parties indicated above may also be established outside the European Union (EU) or the European Economic Area (EEA), or the United States or the Russian Federation or in countries that do not guaranty an adequate level of protection of personal data according to the standards established by their corresponding legislation.

AJA DYNASTY has adopted the necessary precautions to ensure a lawful transfer of data (through the use of the Standard Contractual Clauses approved by the European Commission). You may request information about the transfer of your personal data abroad at any time by contacting us using the contact details indicated below.

5- How Long Do We Keep Your Data

We retain your personal data for a limited period of time, which is strictly related to the purpose for which it was collected, and in conformity with the applicable legal or regulatory obligations. At the end of the established retention period, your personal data will be deleted, or irreversibly anonymized, unless AJA DYNASTY is required to retain the data for an additional period of time to comply with legal or regulatory obligations, or to exercise or defend a right in a judicial proceeding.

The retention period differs according to the purpose of the processing:

for the online sale of products and related activities connected thereto (point 3), your personal data will be retained by AJA DYNASTY for the entire duration of the contractual relationship and for 10 (ten) years after the termination thereof, except for registration on the Website (“My Account”) and the use of confidential services for registered users (for example: Wish List, My Orders, Quick Buy, etc.), regarding which your personal data will be retained until you request the deletion of your account;

When AJA DYNASTY processes your data for personalized marketing or profiling purposes, your data is retained for a period of 7 (seven) years from the time you provide your consent for the aforementioned purposes, following an evaluation of the impact on data protection conducted by AJA DYNASTY, with the participation of its Data Protection Officer;

For general marketing activities, your data is retained by AJA DYNASTY until deletion is requested, consent revoked, or processing opposed; AJA DYNASTY furthermore wishes to protect your data and ensure that you wish to continue to receive its communications. Therefore, it deletes your data when 4 (four) years have elapsed since your last interaction with the AJA DYNASTY sphere, for example, through purchases made at AJA DYNASTY stores or the Website, participation in AJA DYNASTY events or newsletters;

To comply with legal obligations related to personal data processing matters (point 3), your personal data will be processed by each controller, as concerns their specific area of authority, for the period needed to manage your request to exercise the rights recognized under the GDPR or CCPA or FZ -152 to meet the legal obligation to which the data controller is subject. The data necessary to demonstrate compliance with the legal obligations to which the controller is subject shall be retained for 10 (ten) years; in the case of a legal or administrative dispute, your data shall be retained for the time needed for AJA DYNASTY or a third party to seek legal protection of a right, or within the limits imposed by the legal or administrative authority.

For more information about the retention of your personal data, contact us using the contact details indicated below.

6- Your Rights

You may contact each data controller or the respective Data Protection Officers at any time, using the contact details specified below, to exercise your rights pursuant to the GDPR or CCPA or FZ -152, and specifically:

To obtain confirmation of whether or not your personal data is being processed and, if it is, to obtain access to or a copy of such personal data (“right of access”);

Correction of your personal data, for example, to obtain the correction, modification, or updating of any data that is inaccurate or no longer correct, as well as to supplement incomplete personal data, including by providing a supplementary declaration (“right of rectification”);

To revoke your consent (“right to revoke consent”): you may revoke the consent you have given to process your personal data at any time, including in relation to any activity whatsoever with a marketing purpose such as profiling. To that end, we remind you that marketing activities are considered to include the sending of commercial and/or advertising communications, the completion of market research and surveys to determine level of satisfaction, and the personalization of commercial offers based on your interests. Once your request has been received, the controller will be responsible for stopping the processing of your personal data that was based on such consent, while different instances of processing, or processing based on other requirements, will continue to be performed in full compliance with the current provisions;

To request the deletion of your personal data when such data  (i) is no longer necessary for the purposes for which it was collected or processed, or (ii) was unlawfully processed, or (iii) must be deleted to perform a legal obligation, or, lastly, (iv) you have opposed such processing (see below “right to object”) and there is no prevailing legitimate reason that would allow the controller to nevertheless proceed with the processing (“right to erasure” or “right to be forgotten”);

To obtain a limitation on the processing of your personal data such as in the event that the controller retains such data, but without being able to use it, save for any requests or exceptions prescribed by law. This right may only be exercised when  (i) you object to the accuracy of the personal data, for the period needed for the controller to verify the accuracy of such personal data, or (ii) the processing of data is unlawful and you ask to limit its use, instead of deleting it, or (iii) even though the controller no longer needs it for processing purposes, you require the personal data to assess, exercise, or defend a right in a legal proceeding, or (iv) you have opposed its processing (see below “right to object”), while awaiting a verification as to any legitimate grounds of the controller that prevail over those of the data subject (right to restriction);

To request your data or transfer it to a party other than the controller (“right to data portability”). You may ask to receive the data we process based on your consent or based on a contract entered with you, in a form that is structured, commonly used, and readable on an automatic device. If you so desire, where technically possible, we may, upon your request, transfer your data directly to a third party indicated by you;

Submit a claim to one of the competent supervisory authorities on compliance with personal data protection standards, if you believe that your data was unlawfully processed (“right to submit a claim”).

Object at any time, for reasons related to your specific situation, to the processing of your personal data for the purpose of a legitimate interest of the controller or for marketing purposes such as profiling. The controller shall refrain from further processing of your personal data, unless it demonstrates that there are compelling, legitimate reasons to proceed with the processing that prevail over the interests, rights, and freedoms of the data subject, or to assess, exercise, or defend a right in judicial proceedings.

To ensure full respect of the rights described above, and that our users’ data is not unlawfully accessed or violated by third parties, prior to accepting a request from you to exercise one of the rights indicated, we may ask you for specific information to confirm your identity or clarify the request made.

7- Changes In Our Privacy Policy

The features, functionalities, and services offered by the Website may undergo changes in the future. Consequently, this Privacy Policy may change and supplemented over time. Therefore, we ask that you please periodically check the contents thereof. We will arrange to inform you in a timely manner of any significant changes that are made to this Privacy Policy.

8- Push Notifications

AJA DYNASTY uses some of your personal data to send you personalized notifications about products and commercial news (“web push notifications”) on your device with your express consent. In order to be able to send you these notices, we use technologies similar to cookies (in particular, “HTLM5 Local Storage”), which archive information in your device’s Local Storage area. Some of your personal data is also stored on servers, located in the European Union, which are used to manage the “web push notification”. Communications are personalized based on how you navigate and use the Website and, specifically, on the products you have viewed, purchased, or placed in your cart, or on the data you entered on the Website registration form or when purchasing products on the Website (your name, to personalize communications sent to you, and your date of birth to offer you special birthday promotions and discounts.) The categories of personal data that are used for this purpose are:

products that are purchased, viewed, or placed in your cart;

name;

date of birth;

gender (male or female); language used to navigate, and version of the Website used (country);

information about the device and browser you used;

date and time when you gave consent to receive web push notifications;

date My Account created;

date of last visit to Website.

You may revoke your consent to receive personalized commercial communications at any time by following the instructions below, depending on your browser.

Main browsers:

Chrome: Settings > Show Advanced Settings > Privacy – Content Settings > Notifications – Manage exceptions > Enter www.ajadynasty.com and select “Block”

Firefox: Options > Content > Notifications – Choose > www.ajadynasty.com – “Block”

Safari: Preferences > Notifications > From here select “Refuse”.

You may also revoke your consent to receiving these notices from the communications you receive, by following the instructions below.

Desktop: Right-click on notifications > disable notifications from www.ajadynasty.com

Mobile: Access the notification center > Website parameters > Notifications > Block notifications from www.ajadynasty.com

The service and your corresponding personal data in the possession of AJA DYNASTY will be deleted after 365 (three hundred sixty-five) days from the date of your last visit to the Website.

9- Data Security

      We adopt specific technical and organizational security measures to safeguard the confidentiality of Website users’ personal data which are aimed at preventing the unlawful or fraudulent use of their personal data.

      We remind you to take necessary precautions when using the Website such as keeping your access credentials strictly private and changing them often.

10- Specific Privacy Rights (Based On Your Location)

For any clarifications, questions, or requirements related to your privacy, or to exercise your rights under your country’s legislation, you may contact us at any time by sending a request to ‎‎Contact Us (selecting the “Privacy” option) or by calling us at +9779869409349 offline WhatsApp .

In Europe, we comply with the European personal data processing legislation (the General Data Protection Regulation – EU Reg. No. 2016/679, “GDPR”). In the United States, we comply with the California Consumer Privacy Act (CCPA)–a state-wide data privacy law that regulates how businesses all over the world are allowed to handle the personal information (PI) of California residents. The effective date of the CCPA is January 1, 2020. In Russia, we process your personal data in compliance with the Federal law of 27.07.2006 N 152 – FZ “On personal data”.